Street retailer New Look has been accused of imposing a “fat tax” on its plus-size Curves range, after charging more for an identical product which is available cheaper in its standard-sized offer.
Maria Wassell, a retail supervisor from Kent, found a pair of green striped trousers which priced at £22.99 in the Curves range, compared to £19.99 in the retailer’s standard collection.
She also discovered a size 18 striped T-shirt cost £12.99, while it was being sold for just £9.99 in the standard range – a 30% difference.
Speaking to the Sun, Wassell said: “It’s like I’m being discriminated against for being plus size when I’m only slightly bigger than average. Why should we be penalised for being slightly bigger? A lot of retailers do this.
Some retailers have claimed that plus-size clothes need more fabric and that’s why it costs more. That’s basically rubbish. It’s discriminating against those customers who are larger.”
A New Look spokesman commented: “To ensure pricing differences like these don’t happen in future, we are in the process of reviewing the pricing structure of our plus-size collection in a way which works best for our customers and our business.
We are proud of the ranges we offer to our plus-size customers and value all customers, no matter what their body shape or size.”