Singer MR EAZI is investing in the next generation of African talent through emPawa Africa, a talent incubator program that provides emerging artists with the tools, startup funding and mentorship to become artist-entrepreneurs.
Following a successful launch earlier this year, emPawa Africa’s accelerator program reopened last week.
This time, 30 African artists will be selected to receive a non-repayable grant to fund their first pro-quality music video, as well as mentorship, marketing services and other support to launch their international recording career.
To be considered, entrants are asked to upload a short video clip (up to 1 minute in length) to Instagram of themselves performing an original song, cover or freestyle, with the hashtag #emPawa30.
The program will close to submissions on September 15, after which each entry will each be evaluated by Mr Eazi and his music-industry colleagues. The new cohort of 30 artists will be announced on Sept. 30.
In this second phase of the program, artists from the African Diaspora are also encouraged to apply.
Written by:Joel Campbell