Rihanna recently announced that Fenty Beauty will now be sold in Boots. We’re very excited about this one. From May 10, fans of the beauty brand will be buying their favourite products from the high streets store.
On Instagram, Rihanna shared the news with her followers.
She wrote: “@fentybeauty is officially taking over the UK! I’m here to announce our brand new partnership with @BootsUK!! Look out for us at locations from MAY 10th !! I’m so excited, I love Boots and I love my UK fans!!! Get ready for #FENTYBEAUTYxBOOTS!!
“This is not a drill. @fentybeauty is coming to BOOTS!!! Yes you heard correct from @badgalriri herself! It will be launching on the 10th May – but can’t wait!? Then make sure you swipe up on our stories and sign up to the waiting list and you can get early access to shop online on the 9th! GO GO GO!! #FENTYBEAUTYxBOOTS,” Boots said in a post on its Instagram page.
The acclaimed, award-winning brand is currently only sold in store at Harvey Nichols in the UK. The exclusivity has meant that many customers had to travel far to get their hands on everything from the much-loved Pro Filt’r foundation to the incredible Gloss Bomb. Others, for whom a trek to Harvey Nichols wasn’t an option, had to get their supplies online.
With this in mind, it’s no surprise that the announcement has been celebrated by the inclusive makeup brand’s customers.
BEAUTY LOVERS REACTIONS
OH MY GOD QUEEN THANK YOU I LOVE YOU
Yessssss !! Harvey Nichols plays too much with their online delivery prices and there’s only one shop in London them lines are always so long!! So excited
Wondering if it might only be in their biggest stores, though, because some things aren’t available in one store, so I have to go to a bigger one. It’s not too bad, though, because I can still get there. It was annoying that the range was only in HN as I don’t live near one.
I see we’re also getting
@fentybeauty in Boots Ireland! So excited to glow up daily!
Thank you because going to Knightsbridge was a bit of a mission